AI employees for marketing teams
An AI employee that turns briefs into on-brand drafts, images and campaign reports. Marketers stay in charge of the message and approve every piece.
Less blank page, more judgement
Marketing teams rarely lack ideas. What they lack is time to turn a brief into ten channel variants, resize visuals, and pull last week's numbers into something leadership will read. That's the work an AI employee is good at.
Give it your brand guidelines, tone examples and past campaigns. It drafts copy in your voice, produces image options with the image models you choose, and posts the weekly campaign report in your marketing channel. Your content lead decides what's good enough to publish.
Keeping the brand yours
The common worry is that AI makes everything sound the same. The fix is ownership: one person owns the AI employee, keeps its examples current and approves the output. Generic results usually mean nobody gave it real material to work from.
Start with the report or the content task your team dreads most. If it saves hours there, it's worth extending.
Getting started in marketing
The first conversation is about your marketing team's week, not about AI. We look at which jobs come back every week, which tools they touch and who signs them off, then pick one to start with and agree how you'll measure it.
From there you have two routes. On Platform your team builds its own AI employees after one onboarding call. On Managed, Switch runs a workshop, presents the plan to leadership, builds up to five AI employees, rolls them out and holds weekly implementation calls. You can try it first with a free test alongside a Switch team member.
Example jobs
Job
Works in
Produces
Approved by
Turn a brief into first drafts in your brand voice
ChatGPT
Copy variants
Content lead
Produce on-brand campaign images
Image models
Image set for review
Brand manager
Compile the weekly campaign report
HubSpot
Report posted in channel
Marketing lead
See what an AI employee would do for your team.
30 minutes with Switch. We map your first agents with you.
How it works with Switch
Step 1
Agree the plan
Agree the steps, owners and dates together.
Step 2
Map your needs
Understand your workflow, pain points and goals.
Step 3
See it on your work
See a working agent on your own workflow.
Step 4
Business case
Connect the value to cost, revenue and margin.
Step 5
Price and terms
Agree scope and price for one first agent.
Step 6
References
Hear from customers who have done it.
Step 7
Procurement
Clear legal, security and vendor onboarding.
Step 8
Sign and start
Sign the shared scope and book the kick-off.
Related integrations
By company size
More ai employees by team
Questions
Can it follow our brand guidelines?
Yes. Switch sets each AI employee up with your guidelines, examples and tone, and your team approves what goes out.
Does a person still approve the work?
Yes. Every AI employee hands its result to a named person in Teams or Slack, who approves, edits or rejects it before anything is sent or changed.
Will AI employees replace people on the team?
No. They take repeatable work off the team's plate so people spend their time on judgement, customers and decisions.
How do we get started?
Start with a free test together with a Switch team member, then choose Platform to build your own AI employees or Managed to have Switch find, build and roll them out for you.