Resources
Real AI employees, real work.
Each use case names the role, the tools, the steps and where a person approves. Results only when a customer confirmed them.
Use cases
6 shown
Marketing · Brand manager
Brand imagery for a whole brand team
Brand managers ask in Teams and get on-brand product imagery back, with no studio shoot.
~50% of brand imagery delivered by AI employees within weeks
Marketing · Brand manager
Pack-accurate product visuals for one brand manager
One person runs a whole portfolio of product visuals, accurate to the physical pack.
Hours for campaign visuals instead of weeks
See how it works Marketing · Social media lead
Social images and short videos in a day
A drinks brand makes product content in-house instead of booking production.
1 day to produce new campaign visuals
See how it works Sales · Account manager
Weekly customer follow-ups prepared in Slack
Account managers start Monday with drafted replies and next steps, ready to approve.
Example workflow
See how it works Finance · Financial controller
Month-end variance check in Teams
Finance gets the unusual movements explained before the close meeting.
Example workflow
Leadership · Head of sales
Weekly sales report for the leadership team
The same report, the same format, every Monday at 08:00.
Example workflow
Playbooks and learnings
- PlaybookDecide agent ownership in one workshopEvery AI employee needs one named owner. Here is how to agree on that in 90 minutes.4 min read
- PlaybookPick your general-purpose agent: ChatGPT or ClaudePick one for the everyday basics, roll it out, and stop discussing it.3 min read
- LearningWhy we ship approval before automationTeams adopt an AI employee faster when they approve its work in the thread.2 min read
- LearningOnboard a whole team in one sessionAbout 15 brand managers started using Switch in a single session.2 min read